Why SFE in Pharma?
How to use SFE in Pharma company?
Sales force Effectiveness (SFE) describes strategies and technologies that improve the efficiency and effectiveness of the sales team, directly affecting the organisation’s sales achievements and profitability.
Finding and exercising the best strategies for SFE requires a thorough analysis of sales force records and other sales data, and here is where lies the problem(s):
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Poor utilization of gathered data.
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Immense data with little to no organisation/management.
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Poor integration to other system data.
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Data sanity.
Here are some solutions that we provide for
managing and analysing data
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Data Lake Creation:
Systemisation of data
Easy retrieval and processing of data.
Authorisation of the data, resulting in security.
Real-Time access to information and KPIs.
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Sizing, segmentation,
targeting, alignment, call planning, goal setting, promotion response analysis,
impact assessment, campaign analytics.
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Root Cause Analysis.
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Important KPIs (Key Performance Indicators):
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Call frequency, Number of Visits, Brand priority compliance,
Time spent of customer, Time spent on each Brand and for line managers Joint
calls, Number of days spent in sequence with team members.
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Automating daily/weekly reports for stake holders to drive
improvement.
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Incentive calculations – Optimization of incentive and running
calculations.
o Optimization of bonus and discounts.
To Know More about SFE Metrics. SFE KPIs, SFE dashboards, Sales KPIs, Sales key performance indicators. sales force effectiveness strategies visit our website: https://www.delvesolutions.net
